Adidas Originals introduces "Reset the Originals," a global campaign delving into timeless icons and the essence of authenticity. Explore the stories behind Adidas' enduring art, asking: What makes these creations timeless? The campaign uses a straightforward visual language to uncover the secrets that define these iconic pieces. Join us on a journey to reset the originals and discover the lasting appeal that spans generations.

ANNA ZAK

TOMER CAPONE

EYAL SHANI